Yahoo pulls out the big guns (homepage advertising) to attempt to overpower Carl Icahn from ousting the Yahoo executive team. Personally, I find these ads not tailored to a majority of their users. Inside, I’ll show you the array of ads Yahoo is running against Icahn and my thoughts on it.
Robert Scobleizer believes Microsoft is the real “loser” after bailing out of the acquisition of Yahoo. I disagree, I mean, you can’t dispute the facts. Investors invest because of longevity and ROI, and clearly Yahoo missed their mark.
Yesterday, Microsoft announced they have withdrawn their offer to acquire Yahoo. After much push and pull, the saga is finally over. On the other hand, Yahoo and Google appear to have solidified their partnership for online advertising.
After the numerous attempts from Microsoft to acquire Yahoo, Yahoo makes a bold move to use Google’s advertising platform while they work things out. In addition to this, TimeWarner and Yahoo have been in talks and it’s expected an offer may come out next Wednesday for the shareholders: YHOO + TWX or YHOO + MSFT. [...]