By Joe on February 2, 2010
I don’t intend to steal Gangplank’s thunder or Derek Neighbors‘ passionate discussions on collaboration versus competition – but I want to add some perspective to this. As the guy who listens to the industry and what other customers are saying and how other companies behave (directly or indirectly), I see a lot of in-fighting. It’s [...]
Posted in Tips | Tagged Collaboration, Competition, consumer advocacy, Email Marketing, Industry, marketing, opinion, Trust, Work
By Joe on January 15, 2010
If you have a website, you will probably be interested in these tips that I wrote for Infusionsoft. It’s considerably detailed and goes in depth with what really matters with search engine optimization and suggests best practices on what to do.
17 Tips for Entrepreneurs to Improve SEO
Some might ask why the heck SEO is important. [...]
Posted in Geeky | Tagged Blogging, internet, marketing, Search Engine Optimization, seo, Tips, web, Website
By Joe on November 1, 2009
When companies advertise, they typically do it for one reason: encouraging people to use their brand. The ambiguous, ‘use’ could be in the form of buying something, talking about them or typically think of them in a different light. Most often, these ads are simply platforms where companies encourage customers to buy. We’re becoming accustomed [...]
Posted in Blogging | Tagged advertising, consumer advocacy, marketing, opinion, Safety, verizon, video
By Joe on June 12, 2009
I had the opportunity to read the book, The Facebook Era, written by Clara Shih about the business value in Facebook with a variety of case studies and supporting examples. I admit, I am usually the first to question anything that attempts to be the end-all authority on social media, but this book struck me [...]
Posted in Geeky | Tagged book, business, customer service, facebook, marketing, review, social media